Sam Irons

Design leader and principal-level contributor. Founder of Interspace Studio.

Featured work

Selected projects that demonstrate strategic thinking, user research, and innovative design solutions.

Atlassian's AI-driven help and support

Exploring how AI can transform help and support across Atlassian’s products. I led a design sprint to envision a unified, conversational assistance model—one that moves from answering questions to taking action.

AI design

Vision

Experience strategy

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Service catalog consolidation

Coordinating and proposing a new platform app to consolidate service and asset catalog capabilities across Jira Service Management, Assets, Compass, and Atlassian's System of Work.

Product strategy

Architecture

Experience design

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Publications

Selected projects that demonstrate strategic thinking, user research, and innovative design solutions.

Take back control of your design practice with personal rituals

Published in Bootcamp

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Experience debt - what it is, how to measure it, and how to pay it down

Published in Designing Atlassian

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Past work

Selected projects that demonstrate strategic thinking, user research, and innovative design solutions.

Invisible work

A design strategy for addressing ad-hoc work in Atlassian’s flagship product Jira Software.

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Open DevOps vision

Defining Atlassian’s strategic vision for helping software teams transition from Agile to modern DevOps methodologies.

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